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Hello, I'm Hailey.

Hailey Happens Fitness Hailey Babcock Family

Hailey Babcock is the founder of Hailey Happens Fitness, an online fitness and nutrition brand dedicated to empowering women over 40 to feel strong, confident, and energized through every stage of midlife. With over 20 years of experience in the fitness industry, Hailey has guided more than 50,000 women through her online programs, which focus on fat loss, strength training, and sustainable nutrition.

 

Committed to bringing her clients the most current, evidence-based strategies, Hailey collaborates with renowned experts like Dr. Vonda Wright and Dr. Stacy Sims to ensure her methods align with the latest in women’s health and aging science. Her work has touched the lives of women from all walks of life—from high-profile leaders to everyday women navigating the unique challenges of midlife.

Hailey’s mission is simple: to help women thrive—not just survive—as they age, with smart, supportive, and science-backed fitness and nutrition strategies.

Certifications

ACE - Certified Personal Trainer

Girls Gone Strong Certified Women’s Specialist

TRX Foundation/Group Training Certification

Strong First Kettlebell, Bodyweight Workshops

Certified Classical Pilates Instructor - Sandra Murphy

Barre Above Certification - Barre Above

Fat Loss Fundamentals Certification - Boutagy Fitness Institute

General Preparation Phase (Strength Foundations) Certification - Boutagy Fitness Institute

Advanced Program Mastery Certification - Boutagy Fitness Institute

Program Design Variables - Clean Health Institute

Strength System International Certification - Level 1, 2 - Sebastian Orbe

The Hailey Happens Fitness Team

Jocelyn Hayes Chief Operating Officer and Chief Technology Officer for Hailey Happens Fitness

Jocelyn Hayes

Jocelyn Hayes spent her career as a Business and Technology Advisor for large tech consulting firms, later founding her own firm. She provided leadership advisory to prepare business for what is changing while successfully implementing new technology centered processes. 

In her role at Hailey Happens Fitness, Jocelyn blends her passion for fitness and health with her past experience to help improve the customer's digital experience while also implementing process and technology improvements to grow the business.

 

Jocelyn enjoys hitting the Colorado ski slopes with her younger son Alex, going to country concerts with her older son Austin, and living an active life with her husband, Mike.

Berlin Babcock of Hailey Happens Fitness

Berlin Babcock

Yes, Berlin is Hailey's first born, and only daughter. And she's following right along in the footsteps.
 
Berlin is currently working on her Bachelor's Degree in Exercise Science at Utah Valley University. Upon graduation, Berlin plans to acquire her personal training certification.
 
Taking after her mother, Berlin began a strong focus on strength training two years ago and hasn't stopped since.
 
At Hailey Happens Fitness, her responsibilities include customer service and product development.
Jessica James-Roxby of Hailey Happens Fitness

Jessica James-Roxby

Jessica graduated from Colorado State University with a Bachelor of Science in Health and Exercise Science in May 2024. She joined Hailey Happens Fitness in September 2024, bringing her passion for movement, strength, and overall well-being to the team.

Her love for health and fitness began in college when she started weightlifting for fun. She quickly fell in love with the way it made her feel, both physically and mentally, and realized her true calling was to help others experience the same empowerment. 

 
In her role at Hailey Happens Fitness, her responsibilities include customer service and product development.
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