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	Hailey Babcock standing with her hands on her hips in a gray sports bra and legging

Online Strength Training for Women Over 40

GET STRONGER EVERY YEAR FROM HERE

Periodized strength plans, nutrition support and 1:1 coaching for women in perimenopause and beyond, from Hailey Babcock and the experts she trusts.

Nearly 100,000 women trained with Hailey's programs · Programs created with Dr. Stacy Sims · 20+ years in fitness · Featured in Oprah Daily's 2026 Menopause O-wards

SAME EFFORT. DIFFERENT BODY.

You still show up: the same weights, the same Sunday hike, the same careful lunches. Then perimenopause changed the rules without asking. The soreness from Saturday's yard work is still there on Wednesday, the jeans that fit in March are snug by June, and 3am has become a standing appointment.

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The usual fix is to push harder and eat less, which tends to leave you tired, hungry and right where you started. Your body needs a plan written for the one you have now.

THREE WAYS TO TRAIN WITH HHF

Phone showing a Romanian deadlift workout in the HHF app, resting on a gym mat next to a dumbbell
THE MEMBERSHIP

50+ periodized plans in one membership, under $1 a day. Move up or down a level anytime, plus nutrition guides, expert webinars and 20% off select courses.

Woman on a laptop video call with a large group of women
PLANS & COURSES

Buy one plan, like Start Strong or Power Happens, and train at your own pace. Or join Fat Loss Happens or Shred Happens and train alongside a group of women.

Woman on a laptop video call with a smiling HHF coach, a notebook open beside her
1:1 COACHING

Work one-on-one with a certified HHF coach on training, nutrition or both, built around your equipment, your injuries and your calendar.

Phone showing Hailey in a green top holding a dumbbell, with the HHF logo on her leggings

THE FREE HFF APP

START FREE IN THE HFF APP

Four free workout plans, four weeks each, in the same app our members train in. Prop your phone against your water bottle, press play on the demo, and log your first set before your coffee goes cold.

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Start when you're ready. No perfection required.

✔ Browse every plan by level

✔ Log every set and watch your numbers climb

✔ Press play on any exercise in the video library

✔ Plan your training week

Download on the App Store
Get it on Google Play
QR code to download the HHF app

Scan with your phone (it's quicker than typing your name into the App Store).

HELPING MIDLIFE WOMEN DISCOVER THE LIFE-CHANGING BENEFITS OF STRENGTH TRAINING

HI, I'M HAILEY

I've spent more than 20 years in fitness, and the women I hear from most are doing everything right, watching their strength slip anyway, and finding that the advice online contradicts itself by lunchtime.

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So I build every program with researchers and doctors I trust, like Dr. Stacy Sims and Dr. Vonda Wright, and turn the science into plans you can follow at 6am with a pair of dumbbells in the garage.

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Nearly 100,000 women have trained with my programs so far. Pull up a bench.

HOW IT WORKS

STEP ONE

START YOUR FREE TRIAL

Sign up on the website and get the whole Membership free for 10 days.

STEP TWO

GET THE APP

Download the HHF app on iPhone or Android and log in with the email you signed up with. Every plan, every demo video and every set you log lives there.

Download on the App Store
Get it on Google Play
STEP THREE

PICK YOUR PLAN AND LIFT

The 60-second Plan Finder matches you to your level, your equipment and your week, or find your level yourself with our guide. When the last reps start to feel easy, add a little weight. That's progressive overload, and it's how your strength keeps climbing after 40.

Take the Plan Finder → (Coming soon)

POWER HAPPENS

THE DR. STACY SIMS WORKOUT PLAN

Twelve weeks per plan, created with Dr. Stacy Sims: heavy strength blocks paired with HIIT and SIT, plus core and mobility work. Beginner, intermediate and advanced levels, with gym and home options.

Two women doing bodyweight squats side by side in a strength gym

WHAT MEMBERS SAY

"I appreciate the science-backed approach and expert input. The educational webinars are a game-changer for understanding fitness."

Sarah H. | Strong Happens

"The progressive overload structure in the membership is the most effective program I've ever used, better than anything I've had before."

Jen T. | Physique Happens

"The support from the team makes it feel like a real community, not just another subscription."

Pamela K. | Learn to Lift

Start with science

Hailey standing on a staircase beside the title “Exercise and Bone Mineral Density”

Exercise for Bone Density in Women: A Training Guide

Salmon, chicken, lentils, nuts and eggs on a table beside the title “How Much Protein Is Enough?”

How Much Protein Do Women Need? Dr. Stacy Sims Explains

	Hailey holding a kettlebell in a gym beside the title “How I Train Peri and Post Menopausal Women”

How I Train Women in Perimenopause and Menopause

Cover art for The Body Pod podcast: two women, with the tagline “Fitness & Beauty Over Forty”

HAILEY'S PODCAST: THE BODY POD

LEARN FROM DOZENS OF EXPERTS

142 episodes and 617,000+ downloads. Hailey sits down with leading names in women's health, fitness, beauty and sex, from Dr. Stacy Sims to Dr. Kelly Starrett.

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After 40, muscle slips away a little every year unless you give it a reason to stay. The strength you build this year is the strength you carry into your 60s.

Not ready yet? Get training tips from Hailey, straight to your inbox.

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